If you follow Chris Emerson, aka What So Not, like I do – on Twitter, Facebook, Instagram and Snapchat – then you would know how many studios he’s worked out of over the last couple of years. I’ve seen Insta pics from studios in Paris, London, New York, Berlin and Toronto…. Facebook posts from LA, Melbourne and Perth, to name a few. I’ve even seen him in my studio.
Today, we get to see the first output of all of this studio time. “Lone” is a collaboration with GANZ featuring vocals by JOY. and marks a new chapter in the story of What So Not. I could bore you with the details, but it’s better to just say that is the past and this is the future.
I can’t tell you how excited we at Sweat It Out are for this moment. We are stoked to see Chris absolutely confirming the promise we knew would spring from all that studio hopping. We think that “Lone” is an absolute monster of a track and only scratches the surface of what else he has coming down the pipeline.